PLANNING - Head on activity

In the Media Industries directors, producers and writers take time to develop their creative ideas. A 'Head On' is when the initial inspirations and influences that might make some contribution to their final ideas are noted down.

The inspirations and ideas don't have to just come from the same type of media texts, they can come from anything, and they often result in the production of a mood board that establishes the tone, atmosphere, colours and key influences or inspirations that are likely to be seen in the final product and help to develop ideas further.